Women’s clothing
With a wide assortment of women’s clothes, we want to inspire and simplify your way of creating a long-lasting wardrobe. Find new pieces to love and wear for a long time among clothes such as dresses, high waisted trousers and jeans, knitted jumpers and cardigans, cami tops and blazers. Not sure what your style is? Don’t worry, we got your back. Check out Your Smart Wardrobe.
New in knitwear
New in
Wind down in style
New in pieces
Denim to love. Forever.
Finding your colours
Get inspired
Are you tired of feeling like you have a wardrobe with nothing to wear? Don’t worry, we are here to help you find a cleverer one. A mindful solution in finding your style and making smarter choices.
Jeans guide
Our sizes range from 34 to 54 and we have a wide variety of models. We hope you will find your favourite fit, and wear it again and again.T-shirt guide
Meet our hero tees – each designed with a purpose. From quality to fits, every style delivers its own value. Which ones work for you?Trousers guide
With a pair of closet classics, you can make any outfit look great. Choose from straight to wide, from flare to tapered or perhaps a pair of slacks?Guides & tips
Find your answers in our guides, with tips and tricks with our aim to help you create your very own smart wardrobe.One wash restores worn-out garments to new
BIORESTORE
BIORESTORE is a revolutionary laundry care product that restores your worn-out cotton garments in one single wash. It removes pilling, refreshes colour, renews prints, and revives surface and shape. It may sound like magic. But it’s just science.
Popular categories
Brands and collections
Our womenswear assortment covers everything from our curated Essentials and the preppy Holly & Whyte collection to Premium Quality items and the Online edition, with pieces only available online.
Holly & Whyte
Preppy and classic pieces with lots of colour and patterns.Premium quality
Clothes and accessories crafted from high-quality materials such as merino wool, linen and silk.OnceMore®
Discover OnceMore® by Södra, a new and innovative viscose fibre raw material, where recycled textiles are combined with wood from responsibly managed forests.Essentials
Discover all our basics and everyday heroes – wardrobe essentials that combine comfort, style, and versatility.
Autumn styling with Carin Falk & Karo Dall
Live shopping
Women’s clothes for every season
Whatever the season we want to equip you with the best possible clothes that fit your style, mood and needs. No matter if you’re looking for a transitional jacket for spring or fall, a flowy summer dress for sunny days or warm wool clothes for a ski trip ahead. And for new seasons in life, we’ve got a great maternity assortment for pregnancy and beyond.