Finding your colours

An illustration of a color wheel showing the color tones of the different seasons.

Finding your colours

Colour analysis is a way to discover the shades that bring out the best in your natural skin tone, eye colour, and hair. It’s about finding the colours that highlight your unique features in a harmonious and flattering way. And remember – there are no right or wrong choices. The colours you love and feel good in will always be the ones that suit you best
An illustration of a the color chart for the spring.

Spring colour palette

Spring colours carry warm undertones, filled with the season’s bright energy and sunny light. They’re often paired with soft neutrals for a beautiful balance
An illustration of a the color chart for the sommaren.

Summer colour palette

Summer colours have cool undertones, with a soft character that feels light and airy. They reflect the season’s nature – the shimmering sea, sandy beaches, and pastel flowers in bloom.
An illustration of a the color chart for autumn.

Autumn colour palette

Autumn colours echo the shifting shades of fall leaves. With warm undertones, they’re often more muted and carry a soft quality. The palette tends to be darker and deeper in tone.
An illustration of a the color chart for winter.

Winter colour palette

Winter colours have cool undertones, rich intensity, and can be both dark and deep. With their jewel tones and black, winter shades often feel dramatic and striking.

A colour’s temperature, clarity, and brightness

A colour analysis looks at colours through three lenses: temperature, clarity, and brightness. Warm tones carry more yellow undertones, while cool tones lean towards blue. Clear colours are pure and intense, while soft shades feel more muted and gentle. Light colours reflect more light, while darker ones create depth.

We’ve chosen to use the classic seasonal method, since it’s a well-known way of understanding colour. Take a look at the model to get a sense of how the different seasons combine temperature, clarity, and brightness.

Harmony or contrast

An important factor to consider is whether you feel and look your best in evenly toned shades or in more contrasting combinations. This often connects to your own unique mix of colours. For example, do you have light skin paired with darker hair and eyes, or a more even overall coloring?


Some people shine in colours that blend harmoniously with their personal palette, while others benefit from creating contrast to highlight their features.

Your unique combination of personal colours also influences where within a season you feel most at home – not everyone who belongs to winter will share the exact same favorite shades. Keep this in mind as you build your own color chart.

Your colour palette over time

We change over the years – and that can also influence the colours we choose to wear. You’ll still look your best in either warm or cool tones, but the level of contrast may shift. As hair turns grey and eye colour softens, lighter or more gentle shades can often feel more flattering. Of course, this isn’t the case for everyone – we’re all unique, after all.

All about colour

Experimenting, exploring, and playing with different colour combinations can make your style even more unique while letting you express your personal taste.

 A close-up of wearing a black cardigan with gold buttons on the sleeves.
A woman dressed entirely in black stands against a gray background.
Close-up of a woman in a black sweater, under the sweater she has a white shirt.
A woman dressed entirely in black sits on a wooden stool.
A woman wearing a black t-shirt with bows on it.

Wearing black

Black is a colour often linked to elegance, confidence, and simplicity. For many, it’s an obvious choice – but how does it affect your style from a colour analysis perspective?


Colour analysis starts from your natural palette – your skin tone, eyes, and hair – to find the shades that bring out your best. Black is dominant and powerful: on some, it creates a striking effect, while on others it can feel harsh or overwhelming.


If you belong to a cool and deep palette (like the winter type), black can enhance your natural contrast and make a bold statement. But if your colouring is warmer or softer, black may sometimes feel heavy against your face. In that case, you can soften the look by pairing it with shades that flatter your skin tone – like warm earthy hues or gentle lighter tones close to your face.


And remember, style is about more than rules – it’s how you wear a colour that makes the difference. If you love black, wear it with confidence! Play with accessories, fabrics, and shade combinations to create a look that feels true to you.

 A close-up of a woman's face.

Gold or silver?

Jewelry and details in gold or silver can make a big difference to your style.
 If you have a warm undertone – often linked to spring and autumn palettes – gold will blend in beautifully, giving a harmonious, glowing effect. The golden shades complement warm skin tones and add a natural radiance.
 If your skin has a cool undertone – often seen in summer and winter palettes – silver is the perfect choice. Its crisp, cool tones enhance freshness and create a refined look. Not sure? Some people actually suit both gold and silver! A simple way to find out is to hold each metal against your skin in daylight and see which one makes you shine the most. And if you love both – why choose? 


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