Your cosy holiday just got even cosier.

Soft Christmas presents for everyone.

If you haven't found the perfect Christmas presents yet, you're in luck – our gift shop is overflowing with inspiration to make your holiday merrier than ever. We have loads of smart and cosy gift ideas made to last this season and the next. Explore our assortment to find special presents for mums, girlfriends, grandmas, sisters, wives and children. And for you. Perhaps you're here to put together your own wishlist?

If you're looking for small gifts to put in Christmas stockings, advent calendars, or secret santa games, we have warming accessories, beauty favourites, and lovely gift sets.

From us to you – happy holidays.
Soft Christmas treasures.
Holiday moments to cherish forever.  
From letter to sweater.

One day, a mysterious letter arrived at our office. Class 2A at Frillesåsskolan had posted us drawings of their dream Christmas sweaters. These creative, colourful pieces spread holiday spirit to our entire design department, making these charming illustrations impossible not to recreate as part of our new, jolly Christmas collection. We hope you enjoy them as much as we do. 

A big thank you to class 2A at Frillesåsskolan. 
We wish you a merry Christmas and a jolly holiday.
Holiday moments to cherish forever.
It doesn't matter who you are or how you celebrate; there's always a smaller occasion or a holiday season coming your way. Right now, a lot of us are longing for December's festivities.

Everything we've wished for over the last year is finally coming true. Cosy days spent inside with friends and family. Dressy dinners, parties and events where we have the opportunity to wear our favourite pieces again.
Playful prints. Calming colours.
Your dressy holiday.
Our gifts are made to last
We choose our materials with sustainability in mind and design timeless tops, pyjamas, dresses, knits, underwear and more. Our baby' and kids' assortments are filled to the rim with colourful prints, matching sibling styles and outerwear with smart functions for growing children. We believe in long-lasting pieces that can be passed on to someone new when they no longer fit.
Soft is always the way to go.
Soft holiday adventures.