Our store concept

The appearance and design of our stores are important for how Lindex fashion is perceived. To create an overall experience which clearly accentuates our fashion, we have launched a new store concept which covers the entire store.

Our modern interior design accentuates the garments in a new way. We want to make it easy for you as a customer to find things in the store. We have developed new solutions for highlighting the garments in an inspiring way, so that it will be easy for you to find just what you re looking for. Lighting is a keyword for our new store design. By using different lighting and colour combinations, different pockets of lighting are created in the store. We work a lot with bringing out the specific fashion-sense of each store. Even if the concept is the same, our stores are all different from each other. The size and the geographical and strategic location determine what it will look like and what product range it will have.