We asked Angela Missoni about the collaboration with Lindex.
Read on to find out how it all started.
1. How did it all begin?
What really convinced us was that Lindex is working with the
Pink Ribbon campaign. This was one of the main reasons for us to
agree to do this collaboration.
2. Why breast cancer awareness?
The breast cancer research is such an important case. It is
still a big issue. We have an industry where 95 percent of the
people working for us are women. Many people around me have been
affected, the breast cancer research is really important.
3. Tell us about the collection and collaboration?
This unique capsule collection has something for everyone.
There is really no generation limit.
You can find something for yourself, for your daughter and for
your mum. Of course the collection is based on a lot of colours and
you know colours can change your mood for the better. The
collection is really the best of two worlds. There is us Missoni,
the iconic brand, and there is Lindex who is making it accessible
to everyone.